Influence-Science and Practice by Dr. Robert B. CialdiniDecember 22, 2022
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Since the beginning of time, storytelling has been something that brought people together. From cave drawings to oral traditions to the most current typed or printed, it has always been intrinsic in humans to share stories. 30,000 years ago, cavemen used pigment to paint the walls to create stories even when they did not have symbols to express anything.
The essentialism of anything is shown in the miles people are willing to take in order to do it; and thousands of years of storytelling have given it immense power.
Everything we know now, we know because of storytellers. Culture, traditions, and values were passed on by the word of mouth. They would create a story in order to deliver something they wanted to communicate, and it would be in the form of art.
“There are 2 ways to share knowledge. You can push information out. You can pull them in with a story.” Humans have always needed stories to survive, whether they are for connection, entertainment, education, or information.
It started with oral storytelling that included legends, myths, religion, prayers, and instructions. Surviving was never about hunting food, stories always gave people a sense of the world around them. The Native Americans for example used animal fables in order to teach moral lessons to their children.
They would sit around the fire and narrate stories that would later be passed down and cross cultured until they reached us and we were able to save these valuable stories through print.
One of the peaks of the evolution of storytelling that started with paintings was the invention of print. The fact that people were going to be able to own these stories was a great achievement. The print of the word was an astounding achievement, but even greater was the print of photo which made the stories even more tangible. Now, in the 21st century, we have social media and having a very powerful tool such as the internet is something that we take for granted.
At the beginning storytellers were able to reach very little people and they depended that each generation will pass it on to the next. Our generation now suffers from overload of information because everything is on the internet and it is hard now to differentiate and decide what kind of stories or things you want to carve in your head.
From very little resources to tons of them, stories now take many forms from written texts to pictures, to videos, to films, and even to VR -virtual reality. The human race strives on all kinds of stories, we live in order to make some and see some. Stories used to be essential, but now stories are the core of our everyday lives.